The Big Lie in the Domain Industry, Traffic Stats

Started by Movut, Jun 26, 2022, 03:14 AM

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MovutTopic starter

I have been mainly using Sedo and Godaddy parking and sales landers for the past few months and was kind surprised by the number of unique visitors that I was getting considering the very low number of offers or lack thereof for the majority of my domains. Even the offer page views at Sedo were way up there for a lot of my domains while receiving no offers at all on them.

At Sedo I had about 450k unique visitors in the past 12 months on my portfolio of around 1000 domains and some of my domains had consistent offer page views over 50 per month without receiving any offers.

Godaddy doesn't currently offer stats on sales landers, but they provide very inflated traffic stats on Godaddy Auctions.

Finally I decided to use Parking Crew for my domains and from what I can see the traffic stats for unique visitors and offer page views seem to be more realistic.

I like the fact that Parking Crew still allows me to use Afternic and Sedo sales landers which I like to switch around between occasionally.

My question is if Parking Crew can provide true stats why can't Sedo and Godaddy and although most experienced domainers know that these stats are mostly from bots, but isn't that going to be misleading to end users or even new domainers who rely on these false stats to make a domain purchase.

This situation can not be allowed to go on any longer.

We need to have true and accurate stats throughout the Domain Industry.

IMO

Thread Rules:

Everyone's opinion is welcomed as long as it's on topic and that things are kept on the professional, constructive, and respectful side. Constructive criticism for the purpose of pointing out the flaws in the domain Industry is allowed, but keep all negative, insulting, rude, and hateful comments out of this thread.

Disclaimer: I am not afflicted with or work for anyone in the Domain Industry.
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    The following users thanked this post: jina

redshrey

I think no way any registrar or sales lander can avoid bot traffic in their statistics record .

even when using google analytics and with filter you still get lots of bot traffic ,
Thats my opinion from long time Observing the domains traffic .
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jina

With bots and all that no stats are reliable and as mentioned have nothing to do with sales, a pending sale, if you should keep it, if you should buy it and on and on.

Most of my sales have come from low traffic. Others have high traffic for months on end and remain unsold. I don't put alot if any weight on views/traffic.
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the_architect

There is often debate about the relationship between investment and speculation in the domain industry, but no one has yet analyzed the various points of view on that issue and drawn conclusions. This article sheds light on these relationships and explores the value creation of transactions in secondary markets.

Both investment and speculation carry price risk. Investments in domain names are speculative because their price risk cannot (yet) be insured and investors have not yet attempted to mitigate risk through the introduction of a portfolio of domain names. In addition, the relatively thin volume of market transactions - a factor exacerbated by problems with completeness of current valuations - creates barriers to quickly eliminating or reducing risk in domain name sales.

The word "speculation" does not carry a negative connotation. For instance, speculation in trading operations in the futures market when trading futures contracts for oil and gold can increase the value of the commodity, in which case it affects the price of the underlying asset (oil, gold, etc.), and market operations become more profitable.
However, too much speculation is harmful as it increases price volatility and creates "price bubbles". Speculation can also exist in the primary market, such as contributions to some of the new top-level domains, or in the secondary market (where pre-existing domain names are exchanged). However, some types of speculative assets do not add value and are generally worthless.

Domain investments can increase, decrease, transfer value. The acquirer, in addition to operational risk, faces three other types of investment risk: overpayment, price, and use. Overpaying is a common problem with standard auctions (also called the "winner's curse"), as well as the choice of selling location (auction or negotiate?). However, poorly organized auctions can have the opposite result - underpricing (as in the auction for Toys.com. Price risk, as noted above, is associated with the inability to insure.


Selling to a non-end user who will have a domain name

Parked domain . Changing the location of a domain to increase revenue does not always lead to an increase in value. The buyer may see an increase in revenue, but the acquisition will reduce the value of the domain if it had information of interest to visitors before the sale. It is better to rent than to park domain names.

Developed domain. Development increases the value of a domain when the website is at risk of diminishing its importance. To do that, the new project must be easy to use and the website must provide useful information to visitors. Development that fails to achieve both goals will result in a decrease in value.
Inactive domain . Buying a domain name and keeping it dormant will not increase its value.


Purchases of domains associated with companies may reduce their value if

Cybersquatted and type squatter domains violate trademark law
A domain name that is close in spelling to a trademark does not send the user to the corresponding company page.
Generic domain names cannot be associated with any trademark.

Expired Domain Names - Upgrading or downgrading is possible, depending on the use of the domain name.
Thus, the purchase and sale of domain names are speculative investments that can increase, decrease, transfer the value of domain.
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