What is the most effective way to generate traffic for our campaign?

The campaign's objective will determine the most effective approach.

Healing is a varied field, and I typically categorize it into three types - customer demand, transactions, and online fame.

For building recognition and reaching an audience, a Meta (formerly Facebook) campaign is the best choice.

Alternatively, if the goal is to make sales via landing pages or funnel pages, these should be the focus of the campaign.

Finally, for attracting an audience and generating subsequent transactions, advertising on Google for your website is the way to go.

It's important to pick a strategy that aligns with the campaign objective and target audience, as this will maximize the campaign's effectiveness.

Free traffic is often sought after, but it's important to understand that nothing in digital marketing is completely free.

Examples of free traffic include direct, organic, social networks like Facebook, Instagram, Twitter, or TikTok, referring sites, and email/mailing lists.

Each of these examples actually requires monetary resources to achieve the desired results. For instance, direct traffic takes time and investment in advertising campaigns to become recognizable enough to rely on. In the case of organic traffic, a page should be ranked higher for users to select suggested search results, which may require significant financial investment. Generating coverage through social networks or referring sites similarly often requires both time and money. Even email or mailing lists typically rely on previous advertising campaigns or purchasing a place in someone's newsletter.

On the other hand, paid traffic can help save money in the long run. While there is a cost associated with each impression or click, paid traffic allows us to allocate our budget only to users who meet our requirements and are interested in what we're offering. This means that we only pay for the traffic that brings us customers we want to reach and those interested in buying from us. And even if our ad is ignored, we gain valuable information for future advertising campaigns.

Ultimately, it's important to weigh the pros and cons of both free and paid traffic and choose a strategy that aligns with your goals and budget.

To get traffic for campaign
-generate most searchable keywords.
-prepare your online digital add to promote your site.
-email that directly link with your website.
-create high quality content.
-get more backlinks.
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