I was having a discussion with a marketer about the perception of different domain names. Our argument led us to the realization that we didn't find any of them particularly appealing. Upon reflection, we found that something was off with each of them. The first level domain didn't seem to match well with the second. What are your thoughts on this topic?

Finding the right domain name that aligns with your brand and is appealing to customers can be a challenge. A good domain name should be memorable, relevant, and easy to spell. The combination of the first-level domain (TLD) and the second-level domain (SLD) should also make sense and create a cohesive image.
It's important to consider how the overall domain name will be perceived by your target audience and whether it accurately represents your brand or website's purpose. Taking the time to choose a well-matched domain name can positively impact your online presence and brand perception.