I am interested in selling the domain names of various branded companies, such as Versace, Reebok, Adidas, Chanel, and more. The age of these domains is at a commendable seven and a half years.

Could you suggest ways to estimate their worth and how to offer them appropriately? Specifically, should I consider parking them, making direct offers to the respective companies, or going through domain exchanges?

I would be grateful for any advice on this matter.

It is a common knowledge that the worth of particular domains is equal to the maximum price for their renewal.

For instance, the domain in the .nobody-needs-pro zone may seem irrelevant. However, if a company finds it necessary, the acquisition of this domain will occur without any difficulties.

To confirm this, you can make use of Google and search for "the company sued the domain" to discover numerous cases where it happened before.

If you are looking for a different strategy, consider reaching out to sellers on online marketplaces such as Aliexpress, Taobao, and eBay who offer "original" branded products like Adidas.

However, do not expect actual brands to be interested in buying these domains themselves. Typically, they prefer to acquire them through legal channels.

Alternatively, attending a domain name auction could be a viable option to secure a good price for your domain names.

Firstly, you should consider the market value of similar domain names that have been sold recently. This will give you an idea of the current market trends and prices for such domains.

You could use online domain appraisal tools to get an estimate of the domain's value based on factors like domain age, keyword relevance, and search engine metrics. Keep in mind that these tools provide only an estimate and may not accurately reflect the true value of a domain.

In terms of offering the domains, you could explore multiple avenues. Parking the domains with relevant content and advertisements can potentially generate passive income while you wait for the right buyer. Making direct offers to the respective companies might work, especially if they are looking to expand their online presence or protect their brand. Domain exchanges could also be a viable option, as they connect buyers and sellers in a secure marketplace.


More detailed approach to estimating the worth of branded domain names and offering them appropriately.

Estimating Worth:
1. Comparable Sales: Look at recent sales of similar branded domain names to gauge the market value. Websites like DNJournal and NameBio provide historical sales data that can be helpful in determining a fair market price.

2. Online Appraisal Tools: Utilize domain appraisal tools such as Estibot, Sedo, or GoDaddy's Domain Name Value & Appraisal to get an estimate based on various factors including domain age, keywords, search volume, and comparable sales.

3. Expert Consultation: Consider seeking advice from domain name brokers or consultants who specialize in valuing premium domain names. Their expertise can provide valuable insights into the current market trends and potential value of your domains.

Offering Domains:
1. Domain Parking: Create simple landing pages with relevant content and advertisements to generate passive income while waiting for potential buyers. This also helps increase the visibility of the domain.

2. Direct Offers: Research and reach out to the respective companies or their marketing departments to present your domain names as valuable assets for their brand. Highlight the benefits and potential synergies.

3. Domain Exchanges: List the domains on reputable domain marketplaces such as Sedo, Afternic, or Flippa to connect with potential buyers. These platforms offer secure transactions and exposure to a wide network of domain investors and end-users.

4. Marketing and Promotion: Consider investing in targeted marketing and outreach efforts to increase the visibility of your domains. This could include social media promotion, email marketing campaigns, or partnerships with industry influencers.