Do you think the .PRO domain zone is too hyped up? While it does have a pleasing appearance and brings about positive associations, can you provide evidence of at least twelve significant projects affiliated with it? My personal belief is that only domain investors currently have an affinity for this zone.

Note: If you are a .PRO domain owner, please refrain from responding to this discussion.

Dear colleague, I may not possess a vast .PRO domain portfolio as I only own two domains, however, I would like to provide my perspective. In my opinion, .PRO is designed for professionals and not intended for amateurs.

As a professional in the medical field, I consider myself both a domainer and physician. When comparing medicina.com and medicine.pro, I believe the latter is a better choice since it caters to medical professionals. Unfortunately, I am unable to acquire valuable .PRO domains within the medical specialty due to their existing ownership.

I have a lot of domain names in the pool, there is also .pro, but you know the value of such domains is equal to the value of another site. I mean, there is no hype for such domain names, although the average price tag is an order of magnitude higher. This is not so much due to the fact that such ones are cooler or easier to promote, but rather with their complexity of implementation. The fact is that not all projects are suitable for names in this zone.

The .PRO domain zone caters to individuals and organizations possessing academic degrees or licenses to provide educational services. This ensures users of their expertise and boosts audience engagement, crucial for promoting their business. It is recommended that graduates, business school owners and institutions involved in education should invest in the .PRO domain zone.

Initially, registration was limited to four professions: doctors, lawyers, engineers and accountants, but since 2008, it has been expanded to include other specialties. The regulation requiring proof of professional licensure has also been lifted, as diplomas, legal entity extracts, charters or any relevant document demonstrating the nature of the business is now accepted. From November 16, 2015, anyone can register in the .PRO domain zone without documentation.

While it does convey a sense of professionalism and expertise, it's important to note that the popularity of a domain zone often fluctuates based on industry trends and marketing strategies.
In terms of significant projects affiliated with the .PRO domain, there are indeed several noteworthy examples that illustrate its relevance. For instance, prominent law firms, accounting agencies, and medical professionals have opted for the .PRO domain to showcase their expertise and credibility in their respective fields. Additionally, consultants, architects, engineers, and other professionals who operate in specialized areas have found the .PRO domain to be an effective way to communicate their professional standing.

It's crucial to recognize that the value of a domain zone lies not only in the number of high-profile projects associated with it but also in the way it resonates with the target audience. The .PRO domain has the potential to appeal to individuals and organizations seeking to establish a professional online presence, particularly in industries where expertise and trust are paramount.

While it's true that domain investors may have an interest in the .PRO domain, it's equally important to consider the genuine appeal it holds for professionals who strive to differentiate themselves in their respective fields. Therefore, rather than solely attributing affinity for the .PRO domain to domain investors, it's essential to acknowledge its significance in empowering professionals to assert their expertise in the digital arena.