Extensions that lack value and are not considered favorable may have been somewhat popular in the past, but nowadays, investors may not receive a good return on investment.
This post serves as a warning for beginners to avoid certain extensions due to their lack of demand, value, liquidity, or other factors.

All domain extensions except for .net, and to some extent .org, remain relevant in the online world. However, .com is the dominant extension and will continue to be so in the foreseeable future.

.net remains a popular and reliable domain extension, even if it is not as dominant as .com. The .network extension accurately conveys its purpose, while .inc is commonly used by global corporations. .org is sufficient for many projects, while .io and .app are particularly popular in the cryptocurrency industry. Several niche extensions, such as .car(s), .lawyers, and .doctor, also provide strong options.
but, the importance of the keyword in a domain name outweighs the value of the extension itself, with registrars often limiting access to top keywords and charging high fees. The user is challenged to show ownership of any major industry keyword in a worthwhile extension, such as cаsino, insurance, or travel, rather than simply offering opinions without relevant experience.

Facebook and Google avoid using cheap domain extensions such as *fun, *online, *site, *xyz, *pw, and *cf for advertising because these domains are not trusted by these platforms. Although they can still be used on other advertising networks, their lack of trustworthiness means they will be blocked quickly, especially on white click accounts. Other extensions that shouldn't be used in the long term include *site, *website, *host, *space, *tech, and *live. Fb and Google prefer *com, *net, *org, *biz, *store, and similar extensions, which may be more expensive but have a higher chance of success.

The author offers a list of inexpensive and reliable domain extensions that work well for different topics, including *shop, *me, *co, *info, *beauty, *work, *network, *biz, and *us, which they have personally tested on various projects. They also recommend using a service like expireddomains.net to find good expiring domains to purchase. The author advises against running ads immediately after registering a new domain or on a new account, and instead recommends waiting to build up a history before launching campaigns. Also, the author suggests plugging the website into Google Search Console and other Webmasters before launching.

The .xyz, .club, and .info extensions are often considered less popular or less commonly used compared to others like .com or .net. While they may still serve a purpose for certain websites or businesses, they might not be as recognizable or intuitive for users.

On the other hand, .net has been widely used and recognized as a valid option for various types of websites, especially those related to technology or networking.

As for .biz, it was originally intended for business-related websites, but it hasn't gained as much popularity as .com for commercial ventures. Overall, the perception of these extensions can vary, and the most suitable one for your website depends on the specific goals and target audience you have in mind.

Here's some additional information about each extension:

1. .xyz: This extension gained popularity for its versatility and availability. It's often used by startups, creative projects, or individuals looking for a memorable and unique domain name.

2. .net: Initially introduced for network-related websites, .net has become widely accepted across various industries. It's commonly used by organizations involved in technology, networking, or infrastructure.

3. .club: This extension is often associated with community-based or hobby-related websites. It can be used by clubs, groups, or organizations aiming to create an online presence or connect with like-minded individuals.

4. .biz: .biz was created as a domain extension specifically for businesses. While it is an option, it hasn't gained as much popularity as other extensions like .com. It's still suitable for companies looking for alternative options or trying to differentiate their online identity.

5. .info: This extension was intended for informational websites or knowledge-based platforms. It can be a good choice for blogs, educational resources, or sites that primarily aim to provide information and resources to visitors.


some additional insights on each extension:

1. .xyz: This extension gained popularity due to its association with "generation XYZ" or the younger demographic. It can be a good choice for startups, tech companies, or individuals looking for a modern and innovative domain name.

2. .net: .net is widely recognized as a credible alternative to .com. It is commonly used by businesses in the technology, networking, or internet-related industries. If the desired .com domain is unavailable, .net can be a suitable option.

3. .club: With its community-centric connotation, .club is often used by clubs, social groups, membership organizations, or even sports teams. It can create a sense of inclusiveness and affiliation for online communities.

4. .biz: Originally intended for businesses, .biz is an option for companies that want to emphasize their commercial nature. However, it is not as commonly used as .com, and some users may perceive it as less trustworthy or less familiar.

5. .info: As the name suggests, .info is primarily used for websites focused on providing information or educational content. It can be suitable for blogs, resource hubs, or knowledge-sharing platforms.