Hi everyone,
I've noticed that search engines like Google and Bing are increasingly integrating AI into their search results (e.g., AI Overviews, SGE - Search Generative Experience). These AI-generated answers appear at the top, pushing traditional organic results further down.

I'd love to hear your thoughts on this:

• How long do you think traditional SEO tactics (keyword optimization, backlinks, long-form content, etc.) will remain effective?
• How should we adapt our SEO strategies in response to the rise of AI in search?
• Should we start investing more in things like entity-based SEO, E-E-A-T, schema markup, or even video and multimedia content?

Looking forward to learning from your experience and insights.
Thanks in advance!

Yes, traditional SEO remains effective when combined with AI-focused strategies. Quality content, keywords and links remain important, just optimized for the evolving algorithms of search engines.

Appreciate the input! Have you changed how you structure content or target keywords with SGE in mind? Would love to hear what's working for others too.

Yes, traditional SEO is still effective in the age of AI-powered search, but it's evolving. While AI tools like Google's Search Generative Experience (SGE) prioritize context and user intent, core SEO elements—like quality content, keyword relevance, site speed, and backlinks—remain crucial. To stay competitive, SEO strategies must now blend traditional best practices with AI-driven optimization, such as semantic search, structured data, and user experience enhancements.

Exactly, now I have to do traditional SEO and think of ways to 'display in the AI box'. Does anyone have a real-life example of optimizing this part?

Yes, traditional SEO remains effective when combined with AI-focused strategies. Quality content, backlinks and on-page optimization still matter, but adapting to AI-driven search behavior is now essential.