Domain thematic or age

Started by CrisMonde, Nov 01, 2022, 02:34 AM

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CrisMondeTopic starter

Hello. Can you advise experts on the optimal domain name for a new website?
The first option has a domain name that is 9 months old, contains two keywords relevant to the company's nature of business and is aligned with the company name.
On the other hand, there's a second option that has a domain name that is 9 years old, reflects the company's regional affiliation in the web address and partially corresponds to the nature of the company's activities.


In my opinion, the second option for the domain should be preferred over the first one if you must make a choice between them.
Personally, I would have registered a new domain name and built it up from scratch rather than using an old one with a history.

For me, domain age alone doesn't hold much significance if there's no existing website associated with it.
However, if there is a fully functional website that has been inactive for a while, then it might be worth considering its age and history.
The presence of keywords in the domain name is also not a crucial factor in determining the success of a website. Other aspects such as quality content, user experience, and SEO optimization play a more significant role in attracting and retaining visitors.


From my personal experience, I have had success with a high-quality website.
I have had positive outcomes in promoting a new domain name that had a relevant keyword related to Limousines. With diligent effort and strategic planning, I was able to rank the website in top 5 for all major search queries within 4 months. After a year, it had reached the top 1-4 positions for almost all relevant keywords.

While I do believe using relevant keywords in the domain name can be beneficial, it's important to note that this approach may not always lead to positive results.
The quality of the website's content and user experience are equally important factors that can help achieve higher search engine rankings and attract more visitors. Additionally, building backlinks and engaging in social media marketing can also play a vital role in promoting a website.


It's always advisable to prioritize the inclusion of relevant keywords in the domain name.
While the age of a domain may not be a significant factor in the beginning, it can gradually become a more crucial aspect as time passes.

In today's digital age, having a well-crafted and meaningful domain name is vital in establishing an impactful online presence. The inclusion of relevant keywords can help make a website more visible to potential customers and improve its search engine ranking. In contrast, an irrelevant or poorly chosen domain name can negatively impact the website's branding and overall performance.

The age of a domain may not have an immediate impact on the website's success, but it can add to its credibility and authority over time. Additionally, older domains may already have backlinks and other search engine optimization factors that could support its growth. Ultimately, finding the right balance between keyword relevance and domain age can help create a successful and sustainable online presence.


When it comes to choosing the optimal domain name for a new website, several factors should be considered. Both options you mentioned have their own advantages and disadvantages.

The first option, with a domain name that is 9 months old, containing two relevant keywords and aligned with the company name, can be beneficial for search engine optimization (SEO). Having keywords in the domain name can help improve the website's ranking on search engine result pages related to those keywords. Additionally, aligning the domain name with the company name can create consistency and brand recognition.

On the other hand, the second option, with a domain name that is 9 years old, reflecting the company's regional affiliation and partially corresponding to the nature of the company's activities, can have its own advantages. An older domain may already have some authority and trust with search engines, which can positively impact SEO. Furthermore, if the regional affiliation is an essential aspect of the company's target audience or brand image, this domain name might better resonate with users.

Ultimately, the optimal domain name choice depends on the specific goals and priorities of the company. Consider factors such as branding, SEO strategy, target audience, and long-term vision. It may be helpful to consult with experts in web development, marketing, and SEO to make an informed decision.