Afternic, Dan, and the Uni Market have announced a 25% "market alignment fee" for domains that use alternate DNS servers effective February 1st.
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If you use your own landing page to capture traffic and your domain sells on any of these GoDaddy subsidiaries, they will charge you a quarter of their profit. It's unbelievable that GoDaddy, a company that earns millions from selling domain names and benefits from the activity of domain investors, is keeping 25% of its earnings.
This is a new low for GoDaddy, as one active domain investor found out when their recently expired domain sold at Afternic. The investor incurred a 25% fee because the domain was pointed to a registry after expiration, even though they weren't using a different sales lander.
This serves as a warning to others to renew good domain names on time before expiry without waiting. The DNS change at expiration triggered an automatic claim to the 25% fee by GoDaddy's "market alignment."