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When choosing a Web3 marketing agency, you should look for services tailored specifically to blockchain, crypto, NFT, and metaverse ecosystems. Start with community building and management, as strong engagement on platforms like Discord and Telegram is vital in Web3. Next, ensure they offer content marketing and PR services to build brand credibility across crypto-focused media outlets. Influencer and KOL (Key Opinion Leader) marketing is another key service, helping you connect with trusted voices in the Web3 space.

A good agency should also provide token launch and ICO/IDO marketing strategies, ensuring compliance and effective reach. Additionally, check for social media growth strategies, SEO for blockchain projects, and paid ad campaigns on crypto-friendly platforms. Finally, look for agencies offering analytics and reporting tools to measure ROI effectively. Choosing an agency with deep Web3 expertise ensures your project gains visibility, trust, and long-term community growth.