Do you think it is more effective for site promotion to write articles in a large volume, or to divide them into semantic sections (let's say subsections) and publish them separately? In either case, they can be linked together.

Instead of the options mentioned above, another approach can be taken. The main goal of an article should be to effectively convey its intended meaning. If the content is overly complex, people may not find value in the site and will be less likely to click on search engine links. Therefore, it is important to prioritize creating content that is easily digestible for human readers.

A great example of achieving this is through component reviews, where a single article contains multiple parts, each with its own subsection that can be accessed through clickable links. This allows for a seamless reading experience, providing readers with the flexibility to navigate through different sections based on their interests or needs.

The content strategy should be tailored to the subject of your website and the preferences of its readers. For a news portal that covers various topics briefly, lengthy articles may not be necessary. However, if your website focuses on a specific specialized or professional subject, it would be suitable to publish more in-depth and comprehensive works.

It is important to consider the nature of your audience and their expectations when deciding on the appropriate length and style of articles. Providing valuable and relevant content that aligns with the interests of your readers will help attract and retain their attention.

Publishing text in small, well-structured information blocks that are easy to read is undeniably more beneficial.

Breaking down the content into smaller sections allows readers to consume the information in a more digestible manner. It enhances readability and comprehension, making it easier for individuals to absorb and retain the key points.

Additionally, visually appealing design elements can further enhance the overall reading experience. Utilizing appropriate formatting, bullet points, headings, and images can help grab readers' attention and provide visual cues that aid in understanding the content.

By prioritizing user-friendly presentation and organization, you can effectively engage your audience and deliver information in a way that resonates with them.

Writing articles in a large volume can be beneficial if you want to provide comprehensive content on a specific topic. This can help attract visitors who are looking for in-depth information all in one place. It can also increase the chances of your content being shared and linked to by others, which can enhance your site's visibility and authority.

Dividing articles into semantic sections and publishing them separately can be effective for several reasons. First, it allows you to cover multiple subtopics or aspects of a broader theme. This can help you target different keywords and attract a wider range of readers. Additionally, publishing articles separately gives you the opportunity to create a series or a "pillar content" approach, where each article complements the others and encourages readers to explore more of your content. This can help improve engagement and increase return visits.

If you're looking to drive more traffic and engagement to your website, one approach to consider is creating a mix of both large volume articles and articles divided into semantic sections. This allows you to cater to different types of readers and capture a wider audience.

Large volume articles can serve as comprehensive guides or resources on a particular topic, attracting readers who prefer in-depth information. These articles can be optimized for specific keywords and provide a one-stop-shop for readers seeking comprehensive knowledge.

On the other hand, dividing articles into semantic sections and publishing them separately can help target different subtopics and increase the chances of ranking for various long-tail keywords. This approach also gives you the opportunity to create a series of articles that build upon each other, increasing reader engagement and encouraging return visits.

By adopting a combination of both approaches, you can strike a balance between providing in-depth content and targeting a wider range of keywords. Linking these articles together within your site's structure will help readers navigate between related content and improve your site's overall visibility.

Here are a few more strategies you can consider for promoting your website:

1. Content Marketing: Create high-quality, informative, and engaging content that adds value to your audience. This can include blog posts, case studies, tutorials, or industry insights. Promote this content through social media, email newsletters, and guest blogging to attract more visitors.

2. Search Engine Optimization (SEO): Optimize your website for search engines by conducting keyword research, optimizing meta tags, improving site speed, and ensuring mobile-friendliness. This can help your website rank higher in search engine results and attract organic traffic.

3. Social Media Marketing: Utilize social media platforms to promote your website and engage with your target audience. Share your content, interact with followers, and participate in relevant discussions. Paid advertising on platforms like Facebook or LinkedIn can also help reach a wider audience.

4. Influencer Marketing: Collaborate with influencers or industry experts who have a strong online following. Their endorsement or promotion of your website can generate more visibility and credibility.

5. Email Marketing: Build an email list and send regular newsletters with updates, exclusive content, or special offers. This can help nurture relationships with your audience and drive traffic back to your website.

6. Online Advertising: Consider paid advertising options such as Google Ads, display ads, or social media ads. These can help increase your website's visibility and reach a targeted audience.

7. Networking and Partnerships: Connect with other websites, businesses, or influencers in your niche. Collaborate on content, cross-promote each other's websites, or participate in industry events to expand your reach.

Headline/title.
Subheading.
Byline.
Body/main text.
Conclusion.

In my opinion, one article that exhausts the content is better. Dividing it into parts is, in my opinion, a mistake. One is positioned, the other is not.