I do not know how the exchanges, if the money has nowhere to spin - you can order for $ 15, of course. Someone manages and for 1-1,5 dollars / 1000 characters order, and get quite acceptable texts.

But in general - self-study seo on the fighting site, I do not advise - you can screw up the entire site, will be hurt twice, because you're going to invest money. Even in the responses above, I see that you are not given entirely correct advice. Order a better audit of a professional, let him learn the site and tell you how and what you need to do, and the experience you pick up from the audit and maybe get competent advice.

Quote from: Popandopulos on Sep 06, 2022, 12:02 PMJust on the stock exchange offer $15 per 1000 characters, and I think it's absurd.

Absurd - is to order texts on these topics at the copywriters' exchange. I imagine that they will write there, for example, about some kind of stamping press.
In your case, the writing should be a pro!

When it comes to the length of the main page text, it's essential to strike a balance between providing comprehensive information and ensuring that the content remains engaging. A good starting point is to aim for a minimum of 300 words, but ideally, you should provide enough information to address your visitors' questions and concerns. For a topic as specialized as metalworking machines, you may find that longer, in-depth content performs better both in terms of SEO and user engagement.

In terms of keywords, the focus should be on relevance and natural integration rather than a specific number. Your primary keywords related to metalworking machine sales should naturally appear in the page title, headings, and throughout the body content. It's important to avoid keyword stuffing, as search engines penalize this practice. Instead, aim to use synonyms, related terms, and long-tail keywords to create a diverse and contextually rich content experience.

Regarding the ratio between text length and keyword usage, it's crucial to prioritize the value provided to the reader. The content should flow naturally and offer comprehensive information, with keywords seamlessly integrated. As a general guideline, aim for a keyword density of around 1-2% of the total word count. However, the priority should always be on creating high-quality, informative content that resonates with your audience.

Strategically incorporating keywords into your content involves utilizing them in a natural, conversational manner. For instance, when discussing the features of specific metalworking machines, ensure that your primary keywords are included in headings, subheadings, and within the body content. Additionally, consider including keywords in image alt text, meta descriptions, and anchor text for internal links.

As for the use of H2 headers, these should be employed to structure your content logically and provide clear signposts to both users and search engines. Each section of your main page that covers a distinct aspect of metalworking machine sales – such as product categories, benefits, or customer testimonials – could be an opportunity to use an H2 header. However, it's crucial to use these headers judiciously and primarily for organizational purposes, rather than solely for keyword placement.

In terms of resources, I recommend exploring reputable SEO blogs, such as Moz and Search Engine Journal, which offer detailed guides on keyword research, content optimization, and best practices for on-page SEO. Additionally, online courses and webinars from platforms like HubSpot Academy and SEMrush Academy can provide valuable insights into crafting high-performing web content.
The ultimate goal of your content should be to educate and engage your audience while aligning with best SEO practices. This combination will not only boost your website's visibility in search results but also establish your brand as a reliable source of information within the metalworking industry.

Get straight to the point. Texting is a communication channel that requires concise language.
Focus on benefits, not features.
Create a sense of urgency.
Include a clear call to action (CTA).
Personalize the message.
Test and optimize.
Timing matters.