Is there any adverse effect on either the price or the website's search engine optimization due to this?

SIDN experts - the administrator of the national domain of the Netherlands .NL - state that the length of a domain name does not hold as much value as it did previously, and users should not hesitate to register longer domain names due to their character count.


Domains that are lengthy are becoming more common and so it is worthwhile for domain names to use whole words instead of abbreviations. Examples such as .amsterdam and .hamburg have become more popular with users than .bcn, the Barcelona domain. However, .nyc has been successful despite being an exception as its abbreviation has been used universally for a long time now.

Earlier, domain length mattered when people would manually enter domains into their devices. Today, 94% of people consider the domain and its zone when evaluating search results, proving that reading the domain is more important than writing it. Therefore, the domain name must primarily be understandable, even if it's not short. Nonetheless, having a domain that cannot fit on a smartphone screen might not be a wise decision.